Putting Research in its Place

About this presentation

These days we are spending less time fighting about whether or not our companies need to do user research, but we're still far from settled on who should be doing the research and where they should be in the organisation. Should designers and product managers do all the research themselves or do you need a specialist team? Should research be embedded in product teams, or would a centralised team work better. And what is the right ratio of researchers to designers and developers? Well, it depends... just kidding. This talk is full of strong opinions.