Doing Simple. Honest. Work.

About this presentation

As the adage goes, "Rome wasn't built in a day", nor are websites, brands, or products. It is a matter of process. From designing the president, to launching a startup, to helping Nike "Just Do It", I've applied an iterative approach not only to the work but also to the process. Challenging myself and my teams to be more empirical, more democratic, and more honest.