Product 2020
Design Fiction and Space to Speculate
About this presentation
<p>When we work in the same way as our competitors, we sign up for the same set of constraints. On the same path to the same destination. We’re good at improving our products through a series of iterations, but the holy grail of bold innovation is as elusive as ever.</p> <p>We’ll see how fictions and possible futures can help us to think without boundaries. We’ll talk atomic priests, glowing cats, and love-struck computers to see how making space to speculate leads to new ideas.</p>