Direction 2016

Art Directing Web Design

About this presentation

<span style="font-weight: 400;">For years we’ve been told that websites shouldn’t make people think, that they should be accessible, easy to use and fast. But what if that isn’t enough?</span> <span style="font-weight: 400;">In this talk, art director and designer Andy Clarke explores how art direction can make designs that are visually distinctive and more effective by using design to communicate the essence and purpose of our our content.</span>